Future of digital payments

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Leading a B2B campaign with animated insights.

To support their strategy of providing useful insights for current and prospective customers, we worked closely with the Worldpay marketing team to develop a short animation to provide an engaging overview and introduction to their latest research piece about the future of digital payments.

Taking a creative cue from Worldpay’s existing infographic style, we pushed this to a new level by creating an isometric-style animation, giving the content a new edge. The animation will be used initially at a launch event for industry peers and journalists followed by a roll out across Worldpay’s digital channels